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First Collection Has Arrived

Our First Collection is finally here! Since UR's inception in 2015, I've always had the idea to launch a streetwear brand.

For the first collection, I wanted to keep it simple and minimalistic. The release centers around our headwear pieces along with some music-gear/lifestyle accessories that feature our core logo.

I've spent the past 4 years or so battling a hand/arm injury that's hindered my guitar playing. During that time, I've gotten to explore and cultivate my passions around design and fashion. This is the culmination of the past 4 years and marks the next chapter for UR.

For all the OG fans, thank you for your continued support. This is the first of many collections to come and I'm grateful to have you alongside the ride. The journey has just begun!

- Jon

PS: I will be updating this blog much more.


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