University of Rock is a place where musicians level up, express their passion, and connect with a like-minded community.

Join the UR Movement
Born in Hollywood in 2015, University of Rock began as a guitar-focused Instagram page and quickly evolved into a global community of 750,000+ musicians.
Today, we’re more than just content — we’re your go-to hub for learning, gear, and gritty inspiration. Whether you’re mastering the fretboard, chasing your next breakthrough, or just repping the lifestyle, we’re here to fuel your journey.